04 / REFRAME
Website redesign & UI/UX
A considered rebuild of the experience, structure and visual expression—not merely a fresh coat of colour.
Discuss improvements to your website
A redesign starts by identifying what should stay and what gets in a visitor's way. We review structure, content and interactions, then plan the transition so important pages and addresses are accounted for.
How we work
Audit the existing experience
Validate structure and visual direction
Implement and check the transition
Technology and implementation choices
UI prototypes and a platform suited to the existing content; migration is scoped separately.
Who this service suits
For an existing website with unclear navigation, difficult content management or mobile usability problems. An initial review identifies what to retain and what to fix before changing the interface.
What shapes the proposal
Scope depends on the current platform, content migration and existing features. URLs, forms and measurement are inventoried; structural changes need a redirect map and validation. A redesign does not automatically require a complete rebuild.
What you receive beyond the deliverable.
- Clearer information architecture
- A considered mobile experience
- Planned URL migration
Deliverables
- Review of pages and user journeys
- Agreed interface design and implementation
- Migration, redirect and verification plan
FAQ
Can we keep our current content?
We identify what remains useful, what needs rewriting and what should be archived. Important pages are not removed without a decision and plan.
Will a redesign guarantee more sales?
No. Improvements can be defined and measured, but results also depend on the offer, traffic and business operations.
Request a proposal